Your preferences in packaged yogurt

Welcome to this study about packaged yogurt. It will require less than 10 minutes of your time. We appreciate your participation.

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Specifically, in this study we will focus on packaged yogurt of the following description:

A leading yogurt brand that promotes healthy living made in the U.S. Ingredients are locally sourced from the highest quality dairies and farms all over the country.

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Which of the following statements would make you want to purchase packaged yogurt the most?

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The next few questions will all be about the following statement:

Contains 50% soy by-products

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Please consider the following statement about packaged yogurt:

Contains 50% soy by-products

Give it if you feel that a product with this statement is bad influence on our society.

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Please consider the following statement about packaged yogurt:

Contains 50% soy by-products

Give it if this statement is relevant to you personally.

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Please consider the following statement about packaged yogurt:

Contains 50% soy by-products

Give it if doubt this statement.

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Please consider the following statement about packaged yogurt:

Contains 50% soy by-products

Give it if you feel that a product with this statement was made with care for the environment.

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What brand do you associate the most with the following statement?

Contains 50% soy by-products

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The next few questions will all be about the following statement:

99% fat free

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Please consider the following statement about packaged yogurt:

99% fat free

Give it if you feel that a product with this statement is bad influence on our society.

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Please consider the following statement about packaged yogurt:

99% fat free

Give it if you trust this statement.

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Please consider the following statement about packaged yogurt:

99% fat free

Give it if this statement is relevant to you personally.

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Please consider the following statement about packaged yogurt:

99% fat free

Give it if you feel that a product with this statement was made with disregard for the environment.

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What brand do you associate the most with the following statement?

99% fat free

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The next few questions will all be about the following statement:

Great tasting yogurt

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Please consider the following statement about packaged yogurt:

Great tasting yogurt

Give it if doubt this statement.

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Please consider the following statement about packaged yogurt:

Great tasting yogurt

Give it if you feel that a product with this statement is good influence on our society.

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Please consider the following statement about packaged yogurt:

Great tasting yogurt

Give it if you feel that a product with this statement was made with disregard for the environment.

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Please consider the following statement about packaged yogurt:

Great tasting yogurt

Give it if this statement is irrelevant to you.

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What brand do you associate the most with the following statement?

Great tasting yogurt

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The next few questions will all be about the following statement:

Greek style yogurt with natural sweetness and creamy texture

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Please consider the following statement about packaged yogurt:

Greek style yogurt with natural sweetness and creamy texture

Give it if this statement is irrelevant to you.

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Please consider the following statement about packaged yogurt:

Greek style yogurt with natural sweetness and creamy texture

Give it if doubt this statement.

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Please consider the following statement about packaged yogurt:

Greek style yogurt with natural sweetness and creamy texture

Give it if you feel that a product with this statement was made with care for the environment.

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Please consider the following statement about packaged yogurt:

Greek style yogurt with natural sweetness and creamy texture

Give it if you feel that a product with this statement is good influence on our society.

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What brand do you associate the most with the following statement?

Greek style yogurt with natural sweetness and creamy texture

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The next few questions will all be about the following statement:

Made from 100% fresh ingredients

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Please consider the following statement about packaged yogurt:

Made from 100% fresh ingredients

Give it if you feel that a product with this statement is good influence on our society.

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Please consider the following statement about packaged yogurt:

Made from 100% fresh ingredients

Give it if this statement is relevant to you personally.

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Please consider the following statement about packaged yogurt:

Made from 100% fresh ingredients

Give it if you feel that a product with this statement was made with disregard for the environment.

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Please consider the following statement about packaged yogurt:

Made from 100% fresh ingredients

Give it if doubt this statement.

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What brand do you associate the most with the following statement?

Made from 100% fresh ingredients

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What is your gender?

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